Campaigns - Reporting

Overview

A detailed view of outgoing and incoming message activity is available for each campaign, for everyone with access to the campaign.

Things to keep in mind:

  • Everyone that has access to the campaign has access to the report
  • There is no contact data or incoming message data displayed in the report - though an Export option is available 
  • Messages received from contacts are automatically tracked as replies if they are received within 24 hours of an outgoing campaign message
  • All of the numbers displayed in the report are reflective of all campaign activity - not just messages sent and received by the current user
  • "Reached" refers to the number of contacts who successfully received a message

Below each chart and figure displayed as part of the report is described individually for a sample campaign.


Total Contacts Reached


Reply Rate


Total Number of Replies


Average Number of Replies by Contact


Contact Reply Time, Grouped


Replies Per Contact,Grouped


Message Counts, By Day


Message Counts, By Hour

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